Study Plan Guide for the Bachelor Degree in Marketing

First Year - First Term

First Year - Second Term

Course No.Course TitleCr. Hr.Prerequisite or *Corequisite
604102English Skills(2)3604101
401201Computer Skills 23401101
504102Principles of Macroeconomics3-
502102Principles of Accounting (2)3502101
University Elective3-

Second Year - First Term

Second Year - Second Term

Third Year - First Term

Course No.Course TitleCr. Hr.Prerequisite or *Corequisite
501373Public Relations Management 3501101
503351International Marketing 3503201
503311Distribution Channels3503201
503313Marketing Strategies 3503201
503315Pricing Policies 3503201

Third Year - Second Term

Course No.Course TitleCr. Hr.Prerequisite or *Corequisite
501332Operations Research (1) 3-
503316Industrial Marketing 3502102 , 503201
501362Sales Management3503201
503312Business Promotion 3503201
503314Advertising & publicity /propaganda 3503201

Fourth Year - First Term

Course No.Course TitleCr. Hr.Prerequisite or *Corequisite
503411Marketing Research3503201
503431Quantitative Method in Marketing 3501332
503491Training34th Year Level
Department Elective3-
Department Elective3-
Department Elective3-

Fourth Year - Second Term

Course No.Course TitleCr. Hr.Prerequisite or *Corequisite
503422Consumer Behavior 3503201
503492Graduation Project34th Year Level
503442Marketing information system 3503411
503452Services Marketing 3503201
503454Product Development & Planning 3503201
Department Elective3-