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Bringing New Technology to Market
/ Kathleen R. Allen ; Gerald Audesirk ; Bruce Byers ; Kathleen R Allen
(2002)
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| Book Details |
| Subject |
Management & Business |
| Publication Date |
7/8/2002 |
| Nr of Pages |
367 |
| Format (size) |
Hardcover (24.0cm x 18.1cm) |
| Publisher |
Prentice Hall |
| Language |
e |
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| Plot |
| Presents a comprehensive look at the issues related to the commercialization of intellectual property, and contains three major themes that infuse all of the concepts presented: value creation, speed, and entrepreneurship. |
| More Details |
| Index |
1610 |
| Read It |
Yes |
| LoC Classification |
HF5415.A432 2003 |
| Dewey |
658.5 |
| ISBN |
0130933732 |
| Cover Price |
$122.80 |
| Links |
Amazon US
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| Links |
Amazon UK
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| Links |
Amazon France
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